Makelead vs HeyReach: which one should you choose in 2026?

Last updated: October 2026

The short answer

HeyReach is built for agencies: you pay $79 per connected LinkedIn account per month and run many accounts from one unified inbox. Makelead is built for one person or a small team prospecting from their own account, from €29.99 a month, with a fixed cap of 200 invitations a week, built-in AI messages, an AI setter, X prospecting and posts in your voice. Choose HeyReach to manage ten client accounts; choose Makelead to prospect from your own profile.

Makelead vs HeyReach at a glance

Makelead is our product. Every claim about it can be checked on our pricing page and in the product. Competitor prices come from their public pricing pages, with the month we checked them; their strengths are listed as fully as their limits, because a comparison that hides them is useless to you.

MakeleadHeyReach
Best forProspecting from your own LinkedIn account without putting it at risk, with X and content in the same toolAgencies running many LinkedIn accounts from one place
Starting priceFrom €29.99/month$79 per LinkedIn account/month
Pricing detailStarter €29.99, Growth €59.99 and Business €99.99 per month, with 30% off on annual billing. AI-written messages and the AI setter start on Growth. Checked October 2026.Growth: $79 per LinkedIn account per month ($63 billed annually), with 100 enrichment credits per account. Agency: $999 a month for 25 accounts. Unlimited: $2,999 a month, capped at 300 accounts. 14-day trial with three accounts. Checked October 2026.
ChannelsLinkedIn, XLinkedIn; email through Smartlead or Instantly
AIPersonalised AI messages and an AI setter that answers replies (Growth and Business); LinkedIn and X posts in your voiceThrough external AI agents (MCP); no built-in writing
Account safetyFixed cap of 200 invitations a week and 40 a day that no setting can raise; a new account starts at 10 a dayLimits set account by account by you
Content for your own profileYes: LinkedIn and X posts written in your voice and scheduledNo built-in message or post writing

Choose Makelead if

  • You prospect from your own profile, not from a fleet of client accounts
  • You want AI messages and an AI setter built in, without external agents
  • You also prospect on X or publish posts

Choose HeyReach if

  • You are an agency running many LinkedIn accounts
  • You need client workspaces, white label and a unified inbox across accounts
  • You already write messages with Clay or external AI agents

Strengths and limitations

Makelead

Makelead is a LinkedIn and X prospecting tool built around one constraint: a cap of 200 invitations a week per account that you cannot raise. It imports prospects from LinkedIn search, the people who liked or commented on a post (yours or someone else's), CSV import; on X, search and the people who replied to a post, runs sequences that stop at the first reply, and writes your posts in your voice.

Strengths

  • A hard cap of 200 invitations per week and 40 per day; a new account starts at 10 a day and ramps up.
  • Sequences with yes or no branches that stop automatically at the first reply.
  • An AI setter that answers the prospects who reply, qualifies the need and proposes your booking link (Growth and Business).
  • LinkedIn and X prospecting and posts in the same tool, from €29.99 a month.
  • An MCP server for ChatGPT and Claude, HubSpot, and webhooks for n8n, Zapier and Make. Data hosted in the EU.

Limitations

  • Volume is capped by design: 200 invitations a week is too low for anyone who wants thousands from one profile.
  • AI messages and the AI setter require Growth (€59.99 a month) or above.
  • No cold email sequencer; professional email finding is on Business only, 500 a month.

HeyReach

HeyReach is built for agencies. You pay per connected LinkedIn account, connect as many as you need, and handle every conversation from one unified inbox. For an agency managing ten client accounts, it is a very good product.

Strengths

  • Designed from day one to run many LinkedIn accounts from one login
  • A unified inbox across all accounts
  • Separate client workspaces, and white label on the Agency plan
  • Many integrations: Clay, Smartlead, Instantly, HubSpot, Zapier, Make, API and webhooks
  • Unlimited users: only connected LinkedIn accounts are billed

Limitations

  • For a solo user, you pay for an agency tool at the price of a seat
  • English interface and support, billed in dollars
  • No built-in message or post writing
  • Daily volume is set per account, so discipline depends on you
  • No prospecting on X

Frequently asked questions

Is HeyReach good for a freelancer?

It works, but you pay for an agency tool: $79 per LinkedIn account per month (checked October 2026). Makelead starts at €29.99 a month for one account.

Who sets the daily limits?

In HeyReach, you set the limits account by account. In Makelead, the cap is fixed at 200 invitations a week and 40 a day and cannot be raised.

Does HeyReach write messages with AI?

Not natively: it relies on external AI agents through MCP and integrations such as Clay. Makelead writes personalised AI messages on Growth and Business.

Can Makelead be driven from ChatGPT or Claude?

Yes, through Makelead's MCP server. It also connects to HubSpot and to n8n, Zapier and Make through signed webhooks.

Other comparisons

Prospect on LinkedIn and X without risking your account.

200 invitations a week at most, an AI setter that answers your prospects, posts in your voice. From €29.99 a month.

Get started with Makelead