Makelead vs Expandi: which one should you choose in 2026?

Last updated: October 2026

The short answer

Expandi and Makelead are both cloud LinkedIn tools with sequences that branch on what the prospect does. Expandi costs $99 per account per month, adds email and personalised images, and lets you adjust the limits. Makelead starts at €29.99 a month, caps every account at 200 invitations a week with no way to raise it, adds X prospecting, an AI setter and posts in your voice. Choose Expandi for maximum control at volume; choose Makelead for a lower price and a cap that protects your account.

Makelead vs Expandi at a glance

Makelead is our product. Every claim about it can be checked on our pricing page and in the product. Competitor prices come from their public pricing pages, with the month we checked them; their strengths are listed as fully as their limits, because a comparison that hides them is useless to you.

MakeleadExpandi
Best forProspecting from your own LinkedIn account without putting it at risk, with X and content in the same toolFull-time prospectors and agencies who want cloud LinkedIn sequences with branching
Starting priceFrom €29.99/month$99 per account/month
Pricing detailStarter €29.99, Growth €59.99 and Business €99.99 per month, with 30% off on annual billing. AI-written messages and the AI setter start on Growth. Checked October 2026.Business $99 per account per month (shown at $79 on promotion), with two months free on annual billing. Agency on quote from 10 accounts. 7-day trial. Billed in dollars. Checked September 2026.
ChannelsLinkedIn, XLinkedIn, email
AIPersonalised AI messages and an AI setter that answers replies (Growth and Business); LinkedIn and X posts in your voiceBasic
Account safetyFixed cap of 200 invitations a week and 40 a day that no setting can raise; a new account starts at 10 a dayCloud with a dedicated IP per account; limits are adjustable
Content for your own profileYes: LinkedIn and X posts written in your voice and scheduledNo content generation for your own profile

Choose Makelead if

  • You want a lower entry price than $99 a month
  • You want a cap you cannot raise by mistake
  • You want X, an AI setter and posts in the same tool

Choose Expandi if

  • You prospect full time and want adjustable limits
  • You want personalised images and GIFs in messages
  • You run an agency and need an agency dashboard

Strengths and limitations

Makelead

Makelead is a LinkedIn and X prospecting tool built around one constraint: a cap of 200 invitations a week per account that you cannot raise. It imports prospects from LinkedIn search, the people who liked or commented on a post (yours or someone else's), CSV import; on X, search and the people who replied to a post, runs sequences that stop at the first reply, and writes your posts in your voice.

Strengths

  • A hard cap of 200 invitations per week and 40 per day; a new account starts at 10 a day and ramps up.
  • Sequences with yes or no branches that stop automatically at the first reply.
  • An AI setter that answers the prospects who reply, qualifies the need and proposes your booking link (Growth and Business).
  • LinkedIn and X prospecting and posts in the same tool, from €29.99 a month.
  • An MCP server for ChatGPT and Claude, HubSpot, and webhooks for n8n, Zapier and Make. Data hosted in the EU.

Limitations

  • Volume is capped by design: 200 invitations a week is too low for anyone who wants thousands from one profile.
  • AI messages and the AI setter require Growth (€59.99 a month) or above.
  • No cold email sequencer; professional email finding is on Business only, 500 a month.

Expandi

Expandi is one of the most complete LinkedIn prospecting tools. It runs in the cloud with a dedicated IP per account, offers conditional sequences that branch on what the prospect does, and personalises images and GIFs inside messages.

Strengths

  • Conditional sequences that adapt to what the prospect does
  • Personalised images and GIFs in messages
  • Cloud with a dedicated IP per account, unlimited campaigns
  • LinkedIn and email, webhooks and an agency dashboard

Limitations

  • $99 a month per account, with no entry plan
  • English interface and support, billed in dollars
  • Limits are adjustable, so they are defaults rather than protections
  • No content generation

Frequently asked questions

Which one is cheaper?

Makelead starts at €29.99 a month. Expandi's Business plan is $99 per account per month, sometimes shown at $79 on promotion (checked September 2026).

Do both run in the cloud?

Yes. Neither needs your computer to stay on while campaigns run.

Are Expandi's limits a protection?

Expandi's limits are adjustable, so they are defaults you can raise. Makelead's 200 invitations a week and 40 a day are fixed for every account.

Does Expandi write messages with AI?

Its AI features are basic. Makelead writes personalised AI messages and answers replies with its AI setter on Growth and Business.

Other comparisons

Prospect on LinkedIn and X without risking your account.

200 invitations a week at most, an AI setter that answers your prospects, posts in your voice. From €29.99 a month.

Get started with Makelead